About US
Who is 3wise Digital?
My name is Steve Redden and with over 16 years experience in web design and digital marketing, I focus on helping businesses to get more leads and customers through digital marketing.
I’ve worked with local businesses, SMEs & multinational organisations on local, national and international digital marketing campaigns.
My Approach to Digital Marketing is Centered Around Reach, Engagement and Emotion
Marketing has changed over the years and the way your target audience is going to convert into leads and eventually customers is a journey that requires engagement through effective, timely messaging and emotion to make them take action and contact you or purchase a product or service.
Where your target audience is, has also changed. They are rarely all in one place, they don’t all respond to the same messaging so you need multiple messages on multiple channels but more importantly, you need to do this cost-effectively.
Once you get your message in front of your target audience, there needs to be an engaging call to action to make them respond and start their journey. This journey could be short or long depending on your products or services.
The last step in the process is the emotion and this is where you persuade your lead to take the final action and call, book or purchase and commit to a transaction to become a customer.